A Content Strategist at Evenbound assists with (you guessed it) content. Our content strategists are technical writing experts who handle everything from writing blogs and pitching lead-gen offers to strategizing the site architecture behind website content. The best people for the job thrive on deadlines but bring a big-picture and analytical approach to content marketing. Our typical industries of focus range from construction to manufacturing, SaaS, e-commerce, and B2B services. 

• Create content calendars and write monthly blogs for a list of clients in industries ranging from industrial manufacturing to real estate. 
• Develop big-picture branding and content strategy documents (think buyer personas, style guides, etc.) that help guide how our clients get in front of their ideal customers. 
• Strategize architecture and write branded, UX-friendly, search-optimized content for client websites. 
• Write in a number of different content formats — social media, ad copy, website content, email, sales enablement tools, blogs, etc — sometimes all in the same day. 
• Conduct keyword research and comprehensive audits to identify gaps and opportunities in clients’ existing content strategies. 
• Offer recommendations on how to improve content strategy. Whether it's a new way to look at content calendars or a more efficient web writing strategy, the Evenbound team is about continuous improvement. We want your opinion. 
• Work on a cross-functional team and educate clients on content marketing best practices, even the ones who don't know the difference between Google and social media ads. 

What You’ve Done

• Two to five years of experience developing marketing content, whether that's blog writing or email newsletter creation. If you've already worked with an agency, brownie points for you.
• Hands-on experience and serious knowledge of blog writing, website content development, and content strategy. Technical writing experience is a big plus, too. 
• Managed a content build for a full website from scratch (or close to it). Might have included doing a site audit, site architecture and content mapping, writing pages and meta information, and/or optimizing for content for search.
• Communicated with and educated others on content strategy best practices. This is big. We've got a lot of clients, and they're all different. We need you to help them understand how you're delivering leads. 
• A comprehensive grasp of SEO, keywords, Google Analytics, Google Search Console, and HubSpot. 
• The ability to take complex ideas, products, and numbers and parse those complex thoughts into smaller, more digestible pieces. 
• The ability to write to a time estimate while putting a killer story together. The team knows they can depend on you to write that ad, blog, or content offer, no matter when they need it. 
• An incredible eye for detail. Nothing slips through the cracks, and we can count on you to make sure every typo is corrected and every piece of content is error-free before it goes out.